Hi, I’m Paul.

The first question that you’re probably going to ask is, “Dude, what’s with all the penguins?”

Well, as a big fan of our flightless friend I chose him to become the mascot of my company, Cassus Media.

One of our talented graphic designers, Brian Middleton, named him after me…inadvertently turning my visage into an Antarctic fowl that now promotes marketing services.

I have no shame – I enjoy the existence of penguins, and birds in general! Besides, Paul the Penguin has expanded into a colorful family of penguin cartoons that bring my company’s brand to life.

Enough about penguins. More about me.

This website is not designed to serve any other purpose than to tell you literally all about what’s going on in my life, and serve as an archive. Call it narcissistic, vain, or whatever else you want to – but you’d be doing the same for literally every celebrity, movie star, rock star, and other famous people like Tony Robbins, Gary Vaynerchuk, and others who have become movers and shakers in their industry.

It’s called¬†personal branding, and I highly recommend that you do the same.

The truth is that most people don’t value themselves enough, and this website is just a depository where I can put all of my experiences, advice, projects, and other information that will help me on my journey to become the best version of myself.

So, yes – I am trying to make a big deal of my existence, even though it really isn’t. In fact, my personal opinion is that in the grand cosmic scheme of things, we’re all going to turn to dust. The website that now tells you all about me will be defunct in less than 50 years, but in the short-term it’s going to help me achieve my personal life goals…

…and there’s nothing wrong with that.

Gentle Breeze: A Curated Spotify Playlist

As it turns out, I do have a few songs published on Spotify and other platforms.

Funnily enough, though, my music apparently falls into the realm of improv and avant garde jazz ensembles…I’m not surprised. My style is unique lol.